Luxury Fashion Brand Management
Mitterfellner Olga (University of Westminster)
9780367643607
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| Author(s) :- Mitterfellner Olga (University of Westminster) | Format :- Paperback |
| Publisher :- Taylor & Francis Ltd | Pub. Date :- 2023-07-31 |
| ISBN-13 :- 9780367643607 | |
| Series:- Mastering Fashion Management | |
| Pagination :- 248 pages, 14 Tables, black and white; 42 Line drawings, black and white; 69 Halftones, color; 111 I | |
| Dimensions :- 173 x 246 x 15 | |
| Weight :- 546 |
Description
This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and the application of sustainable models to the industry.
