For the Culture
Collins Marcus
9781035020010
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| Author(s) :- Collins Marcus | Format :- Hardback |
| Publisher :- Pan Macmillan | Pub. Date :- 2023-05-11 |
| ISBN-13 :- 9781035020010 | |
| Pagination :- 304 pages | |
| Dimensions :- 163 x 242 x 30 | |
| Weight :- 508 |
Description
Marcus Collins, award-winning marketer and strategist to some of the world's biggest companies, explains why 'culture' is the key to influencing mass behaviour.
