Brand Leadership
David Aaker
9781847398352
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| Author(s) :- David Aaker | Format :- Paperback |
| Publisher :- Simon & Schuster Ltd | Pub. Date :- 2009-10-01 |
| ISBN-13 :- 9781847398352 | |
| Dimensions :- 198 x 131 x 24 | |
| Weight :- 252 |
Description
The leading consultant on branding returns with an instant classic: a top to bottom guide to winning the battle of the brands
