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| Author(s) :- Cheryl D. Rickman | Format :- Paperback |
| Publisher :- Constable and Robinson | Pub. Date :- 2005-05-27 |
| ISBN-13 :- 9781845280383 | |
| Dimensions :- 243 x 172 x 19 | |
| Weight :- 616 |
A modern approach to business start-up, this book includes information on making your business ethical and socially responsible, along with exercises to help build self-confidence and visualize success. It provides a step-by-step guide to researching and formulating your business ideas, and planning the right marketing strategies.