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Author(s) :- Ogilvy David | Format :- Paperback |
Publisher :- Headline Publishing Group | Pub. Date :- 2023-02-02 |
ISBN-13 :- 9781802794960 | |
Pagination :- 288 pages, illus | |
Dimensions :- 129 x 199 x 36 | |
Weight :- 248 |
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.