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| Author(s) :- Dockery Daniel | Format :- Paperback |
| Publisher :- Running Press,U.S. | Pub. Date :- 2022-10-06 |
| ISBN-13 :- 9780762479504 | |
| Pagination :- 224 pages | |
| Dimensions :- 140 x 209 x 18 | |
| Weight :- 206 |
The definitive, behind-the-scenes look at why Pokémon's evolution from a single Japanese video game to global powerhouse captured the world's attention, and how the gotta catch 'em all mentality of its fanbase shaped pop culture-and continues to do so today.