Lean Approach to Digital Transformation
Caseau Yves
9781032225012
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| Author(s) :- Caseau Yves | Format :- Paperback |
| Publisher :- Taylor & Francis Ltd | Pub. Date :- 2022-05-06 |
| ISBN-13 :- 9781032225012 | |
| Pagination :- 226 pages, 15 Line drawings, black and white; 15 Illustrations, black and white | |
| Dimensions :- 178 x 253 x 22 | |
| Weight :- 476 |
Description
The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly customer-centric, from observation, listening to co-development.
