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| Author(s) :- Jonah Berger | Format :- Paperback |
| Publisher :- Simon & Schuster Ltd | Pub. Date :- 2014-01-01 |
| ISBN-13 :- 9781471111709 | |
| Dimensions :- 198 x 130 x 16 | |
| Weight :- 190 |
How to make products, ideas and behaviours really catch on.