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Sarah Banet-Weiser
9780814787144
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| Author(s) :- Sarah Banet-Weiser | Format :- Paperback |
| Publisher :- New York University Press | Pub. Date :- 2012-10-15 |
| ISBN-13 :- 9780814787144 | |
| Series:- Critical Cultural Communication | |
| Dimensions :- 225 x 159 x 17 | |
| Weight :- 376 |
Description
Argues that brands are about culture as much as they are about economics
